{"id":4641,"date":"2019-03-06T14:12:39","date_gmt":"2019-03-06T14:12:39","guid":{"rendered":"https:\/\/idmc.com.ua\/?p=4641"},"modified":"2026-01-20T11:12:31","modified_gmt":"2026-01-20T11:12:31","slug":"tsifrovye-telezhki-lg-neozhidannaya-versiya-digital-signage","status":"publish","type":"post","link":"https:\/\/idmc.com.ua\/en\/tsifrovye-telezhki-lg-neozhidannaya-versiya-digital-signage\/","title":{"rendered":"LG Digital Carts: An Unexpected Version of Digital Signage"},"content":{"rendered":"<p>[vc_row][vc_column width=&#8221;1\/3&#8243; el_class=&#8221;post-navigation&#8221;][vc_column_text]<\/p>\n<h4>Article navigation<\/h4>\n<ul>\n<li><a href=\"#post-menu-1\">Retail sector with innovative Digital Signage solutions<\/a><\/li>\n<li><a href=\"#post-menu-2\">What can self\u2011driving digital carts do?<\/a><\/li>\n<\/ul>\n<p>[\/vc_column_text][\/vc_column][vc_column width=&#8221;2\/3&#8243;][vc_column_text]Digital signage, digital menu boards and interactive touch boxes are confidently taking their place on shop floors. They are becoming an important and integral part of the Retail sector. Research and financial reports from retail chains and companies show that stores implementing Digital Signage technology increase sales by 15\u201320%.<\/p>\n<p>This is a predictable result, but only with correct project implementation. Equipment and its capabilities, placement, content, ease of system management and other aspects \u2014 each influences the effectiveness of this innovative technology. And what if there\u2019s none at all?<\/p>\n<p>The store becomes boring and like all the rest. With outdated customer service methods, forgettable interiors and tired staff.<br \/>\n[\/vc_column_text][\/vc_column][\/vc_row][vc_row el_id=&#8221;post-menu-1&#8243; el_class=&#8221;post-menu-1&#8243; css=&#8221;.vc_custom_1536306299471{padding-top: 40px !important;padding-bottom: 40px !important;}&#8221; ][vc_column][vc_custom_heading text=&#8221;Retail with innovative Digital Signage solutions&#8221; font_container=&#8221;tag:h2|text_align:center&#8221; use_theme_fonts=&#8221;yes&#8221; css=&#8221;.vc_custom_1551881075062{margin-bottom: 25px !important;}&#8221; ][vc_row_inner][vc_column_inner width=&#8221;7\/12&#8243;][vc_column_text]LG Electronics decided that retail in general \u2014 and stores in particular \u2014 need helpers. And it doesn\u2019t matter that they look a bit like robots \u2014 that\u2019s even better (because it\u2019s interesting and the WOW effect is guaranteed!). The company presented robotic shopping carts and has already signed a supply agreement for the unique carts with the self\u2011service chain E\u2011mart Inc. in South Korea.<\/p>\n<p>All because the country\u2019s largest supermarket chain is interested in:<\/p>\n<ul>\n<li>improving service;<\/li>\n<li>offering a new customer experience to visitors;<\/li>\n<li>increasing shopper loyalty;<\/li>\n<li>boosting financial performance;<\/li>\n<li>leading the market and outpacing competitors.<\/li>\n<\/ul>\n<p>And the South Korean company has long been known as a proponent of innovation. They say the future of retail is cashier\u2011free stores. Digital Signage technology will help realize this idea by:<\/p>\n<ul>\n<li>automating content management processes;<\/li>\n<li>optimizing workflows;<\/li>\n<li>minimizing financial and labor costs.<\/li>\n<\/ul>\n<p>Indeed, thanks to the retailer\u2019s efforts, the first cashierless store has already opened in Seoul.<br \/>\n[\/vc_column_text][\/vc_column_inner][vc_column_inner width=&#8221;3\/4&#8243;][vc_single_image image=&#8221;2951&#8243; img_size=&#8221;full&#8221; alignment=&#8221;center&#8221;][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row full_width=&#8221;stretch_row&#8221; css=&#8221;.vc_custom_1549961950649{padding-top: 60px !important;padding-bottom: 60px !important;background-color: #36a3dc !important;&#8221; el_class=&#8221;call-action&#8221;][vc_column][ultimate_heading main_heading=&#8221;WANT TO LEARN ABOUT THE BENEFITS OF DIGITAL SIGNAGE FOR YOUR PROJECT?&#8221; main_heading_color=&#8221;#ffffff&#8221; heading_tag=&#8221;h4&#8243; sub_heading_color=&#8221;#ffffff&#8221; main_heading_font_family=&#8221;font_family:Roboto|font_call:Roboto|variant:700&#8243; main_heading_style=&#8221;font-weight:700;&#8221; main_heading_font_size=&#8221;desktop:30px;&#8221; main_heading_margin=&#8221;margin-top:0px;margin-bottom:20px;&#8221; sub_heading_font_family=&#8221;font_family:Roboto|font_call:Roboto|variant:300&#8243; sub_heading_style=&#8221;font-weight:300;&#8221; sub_heading_font_size=&#8221;desktop:19px;&#8221; sub_heading_margin=&#8221;margin-bottom:30px;&#8221;]Contact us and get a FREE consultation for your project[\/ultimate_heading][contact-form-7 id=&#8221;2406&#8243;][\/vc_column][\/vc_row][vc_row el_id=&#8221;post-menu-2&#8243; el_class=&#8221;post-menu-2&#8243; css=&#8221;.vc_custom_1536307472483{padding-top: 40px !important;padding-bottom: 40px !important;}&#8221; ][vc_column][vc_custom_heading text=&#8221;What can self\u2011driving digital carts do?&#8221; font_container=&#8221;tag:h2|text_align:center&#8221; use_theme_fonts=&#8221;yes&#8221; css=&#8221;.vc_custom_1551881102674{margin-bottom: 25px !important;}&#8221; ][vc_row_inner css=&#8221;.vc_custom_1536306393037{margin-top: 20px !important;}&#8221; ][vc_column_inner width=&#8221;3\/4&#8243;][vc_single_image image=&#8221;2952&#8243; img_size=&#8221;full&#8221; alignment=&#8221;center&#8221;][\/vc_column_inner][vc_column_inner width=&#8221;3\/4&#8243;][vc_column_text]<\/p>\n<ul>\n<li>Follow shoppers;<\/li>\n<li>Move through aisles between displays and shelves;<\/li>\n<li>Avoid getting in shoppers\u2019 way and not collide with others;<\/li>\n<li>Monitor what you place in the cart;<\/li>\n<li>Guide you to where to find a desired product.<\/li>\n<\/ul>\n<p>Shoppers no longer need to push a cart in front of them and worry about navigating around others without bumping into them. The cart follows its operator. The robot analyses the environment, identifies obstacles and easily overcomes them.<\/p>\n<p>One potential advantage of the cart is the ability to scan purchases as they go into the basket. A built\u2011in barcode scanner and display let you keep track of your shopping list. In addition, the cart can point the way to the desired product \u2014 just enter the query in the on\u2011screen app.<\/p>\n<p>LG\u2019s research lab continues to develop and refine these systems. The helper robots will be released under the CLOi brand \u2014 an acronym for Clear, Logical and Immediate Intelligence. There will be eight units in total, forming the CLOi series! Besides the cart robot, assistants for grass cutting, floor cleaning, convenient airport transport, food and drink delivery, and luggage transport in hotel rooms will also go on sale.<br \/>\n<\/vc_column_text><\/vc_column_inner][vc_row_inner][vc_column_inner][vc_column_text]\n\n\n<p style=\"text-align: center;\">What will retail look like in 10 years? We\u2019re sure it will be convenient and high\u2011tech stores. And there will be smart carts and other incredible Digital Signage solutions implemented by the Innovative DMC team.<\/p>\n<p><\/vc_column_text><\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row]\n<\/p>\n","protected":false},"excerpt":{"rendered":"<p>[vc_row][vc_column width=&#8221;1\/3&#8243; el_class=&#8221;post-navigation&#8221;][vc_column_text] Article navigation Retail sector with innovative Digital Signage solutions What can self\u2011driving digital carts do? [\/vc_column_text][\/vc_column][vc_column width=&#8221;2\/3&#8243;][vc_column_text]Digital signage, digital menu boards and interactive touch boxes are confidently taking their place on shop floors. They are becoming an important and integral part of the Retail sector. Research and financial reports from retail chains [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":2775,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[],"class_list":["post-4641","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-bez-kategori"],"_links":{"self":[{"href":"https:\/\/idmc.com.ua\/en\/wp-json\/wp\/v2\/posts\/4641","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/idmc.com.ua\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/idmc.com.ua\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/idmc.com.ua\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/idmc.com.ua\/en\/wp-json\/wp\/v2\/comments?post=4641"}],"version-history":[{"count":1,"href":"https:\/\/idmc.com.ua\/en\/wp-json\/wp\/v2\/posts\/4641\/revisions"}],"predecessor-version":[{"id":5788,"href":"https:\/\/idmc.com.ua\/en\/wp-json\/wp\/v2\/posts\/4641\/revisions\/5788"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/idmc.com.ua\/en\/wp-json\/wp\/v2\/media\/2775"}],"wp:attachment":[{"href":"https:\/\/idmc.com.ua\/en\/wp-json\/wp\/v2\/media?parent=4641"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/idmc.com.ua\/en\/wp-json\/wp\/v2\/categories?post=4641"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/idmc.com.ua\/en\/wp-json\/wp\/v2\/tags?post=4641"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}