{"id":4650,"date":"2019-06-10T18:05:47","date_gmt":"2019-06-10T18:05:47","guid":{"rendered":"https:\/\/idmc.com.ua\/?p=4650"},"modified":"2026-01-19T12:02:00","modified_gmt":"2026-01-19T12:02:00","slug":"tsifrovye-vyveski-digital-signage-v-turisticheskih-agentstvah","status":"publish","type":"post","link":"https:\/\/idmc.com.ua\/en\/tsifrovye-vyveski-digital-signage-v-turisticheskih-agentstvah\/","title":{"rendered":"Digital Signs (digital signage) in Travel Agencies"},"content":{"rendered":"<p>[vc_row][vc_column el_class=&#8221;post-navigation&#8221;][vc_column_text]<\/p>\n<h4>Article navigation<\/h4>\n<ul>\n<li><a href=\"#post-menu-2\">Digital signs: their role in travel agencies<\/a><\/li>\n<li><a href=\"#post-menu-3\">Options and possibilities for using advertising monitors<\/a><\/li>\n<li><a href=\"#post-menu-4\">Digital advertising screens and new prospects for a travel agency<\/a><\/li>\n<\/ul>\n<p>[\/vc_column_text][\/vc_column][\/vc_row][vc_row el_id=&#8221;post-menu-1&#8243; el_class=&#8221;post-menu-1&#8243; css=&#8221;.vc_custom_1536306299471{padding-top: 40px !important;padding-bottom: 40px !important;}&#8221; ][vc_column][vc_column_text]Advertising monitors are one of the most effective ways to attract customers. They are widely used in <a href=\"https:\/\/idmc.com.ua\/en\/innovative-dmc-i-lviv-croissants-tandem-innovatsij-i-luchshej-franshizy-na-vystavke-franchajzinga-2019-2\/\">HoReCa<\/a>, <a href=\"\/ids-smart-ili-elektronnyj-tsennik-novaya-versiya-sistemy-tsentralizovannogo-upravleniya-audio-video-interaktivnym-kontentom-na-smartfonah-ili-planshetah-a-takzhe-na-lcd-led-monitorah-i-video-stenah\">Retail<\/a> and <a href=\"https:\/\/idmc.com.ua\/tsifrovye-ekrany-digital-signage-v-kinoteatrah\/\">Entertainment<\/a>. Travel companies can also increase profits using them. How exactly?<\/vc_column_text][vc_video link=\"https:\/\/www.youtube.com\/watch?v=spRpdPKls6E\" align=\"center\"][vc_column_text]We suggest starting with a small digital journey you can organize for your clients using Digital Signage technology. Place an advertising monitor on the facade of your travel agency office and the journey will begin before the client even comes in.\n\n\n<p style=\"text-align: center;\"><span style=\"color: #ff0000;\"><em>A digital sign with dynamic content attracts the attention of your target audience and increases the likelihood that passersby will choose your company.<\/em><\/span><\/p>\n<p>[\/vc_column_text][vc_single_image image=&#8221;3127&#8243; img_size=&#8221;full&#8221; alignment=&#8221;center&#8221;][vc_column_text]Any Digital Signage solution consistently creates a WOW effect and increases customer loyalty. According to marketing research, using advertising screens for outdoor and interior advertising can boost profits by 15\u201325% \u2014 and that\u2019s just in the first months after implementation.<\/vc_column_text][vc_row_inner][vc_column_inner][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row full_width=\"stretch_row\" css=\".vc_custom_1549961950649{padding-top: 60px !important;padding-bottom: 60px !important;background-color: #36a3dc !important;}\" el_class=\"call-action\"][vc_column][ultimate_heading main_heading=\"WANT TO LEARN ABOUT THE BENEFITS OF DIGITAL SIGNAGE FOR YOUR PROJECT?\" main_heading_color=\"#ffffff\" heading_tag=\"h4\" sub_heading_color=\"#ffffff\" main_heading_font_family=\"font_family:Roboto|font_call:Roboto|variant:700\" main_heading_style=\"font-weight:700;\" main_heading_font_size=\"desktop:30px;\" main_heading_margin=\"margin-top:0px;margin-bottom:20px;\" sub_heading_font_family=\"font_family:Roboto|font_call:Roboto|variant:300\" sub_heading_style=\"font-weight:300;\" sub_heading_font_size=\"desktop:19px;\" sub_heading_margin=\"margin-bottom:30px;\">Contact us and get a FREE consultation for your project<\/ultimate_heading][contact-form-7 id=\"2406\"][\/vc_column][\/vc_row][vc_row el_id=\"post-menu-2\" el_class=\"post-menu-2\" css=\".vc_custom_1560187044503{padding-top: 40px !important;padding-bottom: 40px !important;}\" ][vc_column][vc_custom_heading text=\"Digital signs: their role in travel agencies\" font_container=\"tag:h2|text_align:center\" use_theme_fonts=\"yes\" css=\".vc_custom_1560186812031{margin-bottom: 25px !important;}\" ][vc_column_text]If outdoor digital monitors are meant to attract attention, then screens inside the office:\n\n\n<ul>\n<li>optimize internal workflows;<\/li>\n<li>improve customer service and help clients choose the optimal service;<\/li>\n<li>encourage orders of special and promotional offers;<\/li>\n<li>increase travel agency revenue;<\/li>\n<li>allow tracking of customer behavior and simplify company performance analysis;<\/li>\n<li>reduce printing costs;<\/li>\n<li>minimize the human factor;<\/li>\n<li>establish communication with potential and existing clients.<\/li>\n<\/ul>\n<p>Advertising screens and interactive displays do not replace travel\u2011agency managers, although their functionality makes it possible to operate without human involvement. At the same time, they become another factor in the client\u2019s decision\u2011making\u2014and that factor works in your favor: for your agency\u2019s reputation and its profits.<\/vc_column_text][vc_row_inner css=\".vc_custom_1536306393037{margin-top: 20px !important;}\" ][vc_column_inner][vc_single_image image=\"3128\" img_size=\"full\" alignment=\"center\"][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row el_id=\"post-menu-3\" el_class=\"post-menu-2\" css=\".vc_custom_1560187063956{padding-top: 40px !important;padding-bottom: 40px !important;}\" ][vc_column][vc_custom_heading text=\"Options and possibilities for using advertising monitors\" font_container=\"tag:h2|text_align:center\" use_theme_fonts=\"yes\" css=\".vc_custom_1560187081433{margin-bottom: 25px !important;}\" ][vc_column_text]Digital signs can be used to broadcast ads and not only your branded content. These can include:\n\n\n<ul>\n<li>clips from partner companies and advertisers (becoming an additional income stream);<\/li>\n<li>informational videos about countries, travel tips, and more;<\/li>\n<li>customer reviews about visits to countries and hotels, and feedback on the travel agency\u2019s service quality.<\/li>\n<\/ul>\n<p>You can create playlists and manage content in a few clicks. That\u2019s one of Digital Signage\u2019s main advantages. A company manager can:<\/p>\n<ul>\n<li>rapidly change and update information on all monitors regardless of their number or location;<\/li>\n<li>set broadcast times and timers.<\/li>\n<\/ul>\n<p>The convenience and ease of content management are especially relevant for travel\u2011agency networks because they can be centralized from a single content\u2011management center. Thus the system provides flexibility and rapid response to changes. For example, if the central office decides to change service prices, a few clicks and minutes are enough to reflect those changes across all outlets.<\/vc_column_text][vc_row_inner css=\".vc_custom_1536306393037{margin-top: 20px !important;}\" ][vc_column_inner][vc_single_image image=\"3129\" img_size=\"full\" alignment=\"center\"][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row el_id=\"post-menu-4\" el_class=\"post-menu-2\" css=\".vc_custom_1560187216679{padding-top: 40px !important;padding-bottom: 40px !important;}\" ][vc_column][vc_custom_heading text=\"Digital advertising screens and new prospects for a travel agency\" font_container=\"tag:h2|text_align:center\" use_theme_fonts=\"yes\" css=\".vc_custom_1560187229542{margin-bottom: 25px !important;}\" ][vc_column_text]Any Digital Signage solution enhances your company\u2019s image, making it more modern, innovative, convenient and attractive to customers compared with competitors. Given that digital signs and interactive monitors are new to the Ukrainian travel\u2011services market, you have a chance to be a pioneer and leader in your niche.\n\nWith them, in the client\u2019s eyes your agency is more reliable and your offers more interesting. This contributes to:\n\n\n<ul>\n<li>competent project implementation of digital signs and advertising screens in travel business;<\/li>\n<li>proper monitor placement within the office;<\/li>\n<li>development of high\u2011quality, sales\u2011driving content;<\/li>\n<li>high\u2011quality hardware and software.<\/li>\n<\/ul>\n<p style=\"text-align: center;\"><em>Innovative DMC meets all these requirements and implements projects of any complexity. Our team is ready to help you establish effective communication with clients and increase profits using modern Digital Signage solutions.<\/em><\/p>\n<p>[\/vc_column_text][\/vc_column][\/vc_row]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>[vc_row][vc_column el_class=&#8221;post-navigation&#8221;][vc_column_text] Article navigation Digital signs: their role in travel agencies Options and possibilities for using advertising monitors Digital advertising screens and new prospects for a travel agency [\/vc_column_text][\/vc_column][\/vc_row][vc_row el_id=&#8221;post-menu-1&#8243; el_class=&#8221;post-menu-1&#8243; css=&#8221;.vc_custom_1536306299471{padding-top: 40px !important;padding-bottom: 40px !important;}&#8221; ][vc_column][vc_column_text]Advertising monitors are one of the most effective ways to attract customers. They are widely used in HoReCa, Retail [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":2821,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[],"class_list":["post-4650","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-bez-kategori"],"_links":{"self":[{"href":"https:\/\/idmc.com.ua\/en\/wp-json\/wp\/v2\/posts\/4650","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/idmc.com.ua\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/idmc.com.ua\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/idmc.com.ua\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/idmc.com.ua\/en\/wp-json\/wp\/v2\/comments?post=4650"}],"version-history":[{"count":1,"href":"https:\/\/idmc.com.ua\/en\/wp-json\/wp\/v2\/posts\/4650\/revisions"}],"predecessor-version":[{"id":5733,"href":"https:\/\/idmc.com.ua\/en\/wp-json\/wp\/v2\/posts\/4650\/revisions\/5733"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/idmc.com.ua\/en\/wp-json\/wp\/v2\/media\/2821"}],"wp:attachment":[{"href":"https:\/\/idmc.com.ua\/en\/wp-json\/wp\/v2\/media?parent=4650"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/idmc.com.ua\/en\/wp-json\/wp\/v2\/categories?post=4650"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/idmc.com.ua\/en\/wp-json\/wp\/v2\/tags?post=4650"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}