{"id":4677,"date":"2020-05-20T12:42:27","date_gmt":"2020-05-20T12:42:27","guid":{"rendered":"https:\/\/idmc.com.ua\/?p=4677"},"modified":"2026-01-15T21:44:43","modified_gmt":"2026-01-15T21:44:43","slug":"obzor-luchshih-realizovannyh-v-2019-godu-proektov-vnedreniya-digital-signage-kompanii-innovative-dmc-dlya-razlichnyh-sfer-i-napravlenij-biznesa","status":"publish","type":"post","link":"https:\/\/idmc.com.ua\/en\/obzor-luchshih-realizovannyh-v-2019-godu-proektov-vnedreniya-digital-signage-kompanii-innovative-dmc-dlya-razlichnyh-sfer-i-napravlenij-biznesa\/","title":{"rendered":"Overview of the Best Digital Signage Implementation Projects Carried Out by Innovative DMC in 2019 for Various Business Sectors and Directions"},"content":{"rendered":"

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Each year the use of Digital Signage solutions for centralized content\u2011management projects across various business sectors becomes more in demand worldwide, and Ukraine is no exception.<\/span><\/p>\n

Our Innovative DMC team has been successfully implementing projects of varying complexity and geographic scope for over seven years. Since the company\u2019s founding we have completed more than 300 projects. Throughout this time our company has held a leading position as a supplier of advanced software\u2011and\u2011hardware solutions in Ukraine and the CIS; 2019 marked our entry into the European digital\u2011signage market.<\/span><\/p>\n

2019 was full of interesting events and projects. We released the long\u2011awaited versions of iDS SMART and Shelf Talker, which opened the EU market to our company.<\/span><\/p>\n

Last year we implemented over thirty projects across various business sectors and directions.<\/span><\/p>\n

Over all seven years, the undisputed leader in Digital Signage project implementation has been the foodservice sector and the HoReCa direction. Second place goes to projects for networked gas stations. Third place is occupied by network food & non\u2011food retail, which pushed telecom projects into fourth place. Today we have gathered key projects from 2019 that we want to share with you, so:<\/span><\/p>\n

Gas stations \u00abROYAL PETROL\u00bb<\/b><\/h3>\n

One of the most striking projects for networked gas stations during the period was the implementation of a centralized content\u2011management system on digital playback devices (LCD and LED panels) in the ROYAL PETROL network.<\/span><\/a> <\/span><\/p>\n

Obviously, digital menus, bright dynamic content and appetizing hot dogs or hamburgers prompt consumers to make unplanned purchases. \u201cInstalling this beauty must cost a fortune?\u201d \u2014 you might think. Allow us to dispel that stereotype (beautiful means expensive) and give you the real numbers.<\/span><\/p>\n

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EXAMPLE: The installation budget for a digital menu consisting of five 40\u201342\u2011inch monitors six years ago was about $9,000. Today the budget for implementing a similar project by Innovative DMC for networked gas stations is under $3,000.<\/em><\/strong><\/h4>\n

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In recent years we have observed global digitalization across all business sectors. Networked gas stations are no exception. The days when a gas station offered little beyond refueling (at best a car wash) are past. Consequently, we see top (and other) post\u2011Soviet gas\u2011station networks rebranding. Considering that the budget for implementing innovative technologies\u2014which optimize costs, improve communication quality with consumers, increase sales of ancillary goods and services and, as a result, network profitability\u2014has decreased by more than THREE times (compared with the previous period), the active transition to digital menus and advertising monitors at gas stations is natural.<\/span><\/p>\n

Food Retail \u2014 \u00abSim23\u00bb chain of stores<\/b><\/h3>\n

The project to implement next\u2011generation digital menus in the Sim23 retail chain was challenging but one of the most interesting from the standpoint of business objectives.<\/span><\/a> <\/span><\/p>\n

The desire to use advanced solutions for automating centralized management of audio, video and interactive content within a large networked business led Klever Stores to collaborate with <\/span>Innovative DMC (LLC \u201cIDMC\u201d)<\/span><\/a>. It is fair to note that cooperation did not happen on the first attempt. However, in less than a year the project began scaling across the entire network, delighting the client with the new possibilities of the iDS Cloud system: an intuitive interface, flexible settings and rich functionality for centralized\/remote content management. Numerous convenient features increase efficiency, reduce costs and most importantly \u2014 boost the retail network\u2019s profitability.<\/span><\/p>\n

Not\u2011Food Retail \u2014 \u201cBudynok Igrashok\u201d (Toy House)<\/b><\/h3>\n

Since Innovative DMC\u2019s founding one of our main priorities has been and will remain \u201cfighting USB stick updates.\u201d Experience of large international and Ukrainian networks confirms that real\u2011time information updates are priority number one.<\/span><\/a> <\/span><\/p>\n

PROVEN: the larger the network, the faster the return on investment in Digital Signage solutions. Moving away from printed POS is not only socially responsible but can reduce logistics and offline update costs by up to 20%. A mathematical assessment and the clear advantages of centralized video and audio content management across national\u2011scale networks led our company to cooperate with one of Ukraine\u2019s largest toy and children\u2019s goods chains \u2014 <\/span>\u201cBudynok Igrashok\u201d.<\/b> <\/span><\/p>\n