{"id":4709,"date":"2021-12-06T11:45:31","date_gmt":"2021-12-06T11:45:31","guid":{"rendered":"https:\/\/idmc.com.ua\/?p=4709"},"modified":"2026-01-15T21:39:11","modified_gmt":"2026-01-15T21:39:11","slug":"unikalnoe-interaktivnoe-czifrovoe-menyu-dlya-restorana-na-osnove-qr-koda","status":"publish","type":"post","link":"https:\/\/idmc.com.ua\/en\/unikalnoe-interaktivnoe-czifrovoe-menyu-dlya-restorana-na-osnove-qr-koda\/","title":{"rendered":"Unique interactive digital menu for a restaurant based on a QR code"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">You\u2019ve probably heard the saying: \u201cThe more you invest in your development, the more opportunities you get.\u201d If you look closely, many companies operate on this principle. First we analyze, invest and implement\u2014and then we receive feedback.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">In the HoReCa segment it is necessary to constantly introduce effective ways to engage guests. One such way is to offer clients interesting interactive solutions.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignleft wp-image-4535 \" src=\"http:\/\/idmc.com.ua\/wp-content\/uploads\/2021\/12\/hello_html_m791aebf9.jpg\" alt=\"\" width=\"601\" height=\"222\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Most restaurants, cafes and fast\u2011food outlets are actively switching to digital solutions in the form of digital menus by installing LED screens or LCD digital menus.<\/span><a href=\"https:\/\/idmc.com.ua\/novyj-rekord-za-tri-dnya-vnedrit-czifrovoe-menyu-bez-problem\"><span style=\"font-weight: 400;\"> Moving to digital media in the restaurant business is an inevitability for modern HoReCa.<\/span><\/a><\/p>\n<p><span style=\"font-weight: 400;\">Guests at your venues will always pay extra attention to a \u201cdelicious,\u201d bright and dynamic menu where the establishment\u2019s assortment, price range and other important decision\u2011making information are clearly visible.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Static citylights, printed materials and illuminated signs are becoming a thing of the past, opening a new stage in the development of successful restaurants using the Digital menu board.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Digital Signage technologies and interactive consumer engagement scenarios at the point of decision are actively developing worldwide, and Ukraine is no exception.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Restaurant owners have begun exploring digital menu capabilities and implementing Digital Signage solutions in their businesses. Clearly, switching to digital menus reduces costs, increases profitability and automates the process of updating information (prices, assortment, special offers, etc.) in real time. Implementing Digital Signage is especially relevant in the large network segment of the restaurant business, where real\u2011time updates of information are a critical business element. This enables you to scale and strengthen your business position and stand out from competitors.<\/span><\/p>\n<h4><a href=\"https:\/\/idmc.com.ua\/vnedrenie-czifrovyh-menyu-digital-menu-board-v-seti-restoranov-bystrogo-pitaniya-master-burger\"><b>What advantages will installing a digital menu give you?<\/b><\/a><\/h4>\n<p><span style=\"font-weight: 400;\">Service that helps you stand out from others will undoubtedly give you a competitive edge.<\/span><b> By using Digital Signage hardware\u2011software solutions based on the DSGO platform from <\/b><b>Innovative DMC,<\/b><span style=\"font-weight: 400;\"> you will get <\/span><span style=\"font-weight: 400;\">a complete system for managing the digital menu and broadcasting audio, video and interactive advertising\u2011informational messages on digital playback devices. Implementing the DSGO system will allow you to control content on digital screens from a mobile phone, tablet or computer from anywhere in the world in just a few clicks.<\/span><\/p>\n<p><iframe loading=\"lazy\" title=\"#DigitalMenuBoard #MASTER_BURGER #Retroville\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/x1W5Dqj1JAs?start=2&#038;feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/p>\n<h4><b>Sounds impressive?<\/b><\/h4>\n<p><span style=\"font-weight: 400;\">Yes \u2014 the world of digital technologies is rapidly expanding its capabilities, and thanks to our expertise we are always happy to help turn your ideas into reality.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Digital menu software offers the ability to generate a QR code and upload it as a media file or banner. With two options available, you can either add the QR code into the existing menu design or dedicate a full screen to display your QR\u2011code banner.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">For customers it\u2019s even easier. All they need to do is scan the QR code on the screen using their mobile phones or tablets to view the fully updated restaurant menu on their devices.<\/span><\/p>\n<h4><b>A few benefits of QR\u2011code digital menus in a restaurant:<\/b><\/h4>\n<h4><b>Benefit #1<\/b><span style=\"font-weight: 400;\">: Customers can view the establishment\u2019s assortment and prices using their smartphones<\/span><\/h4>\n<p><span style=\"font-weight: 400;\">We\u2019ve all experienced situations in popular restaurants, local cafes or food courts where we can\u2019t quickly find menu information because of long queues to the cashier or server. Agree\u2014pushing through a crowd to get to the menu is no fun.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">That\u2019s why owners of such venues should show maximum care for their customers and create comfortable conditions for placing orders\u2014namely, digital menus with a QR code for viewing on a smartphone.<\/span><\/p>\n<h4><b>Benefit #2: <\/b><span style=\"font-weight: 400;\">Attract new customers with your service<\/span><\/h4>\n<p><span style=\"font-weight: 400;\">According to statistics, venues with exclusive interactive menus experience significantly higher visitor traffic. People aged 25 to 37 are among the most active visitors to various establishments. This generation prefers fast, convenient service and embraces technological novelties, so they\u2019ll gladly appreciate the digital solutions implemented in your restaurant\/cafe to enhance service quality.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">As a result, installing a digital menu will attract new paying customers to your business and accordingly increase profits. Our portfolio already includes many restaurants and cafes; one of them was featured in our blog <\/span><a href=\"https:\/\/idmc.com.ua\/proekt-vnedreniya-czifrovogo-menyu-i-sistemy-distanczionnogo-upravleniya-kontentom-digital-signage-v-piczczerii-stop-pizza-trcz-lavina-mall-g-kiev\"><span style=\"font-weight: 400;\">Project for implementing a digital menu and remote content\u2011management Digital Signage system at STOP PIZZA pizzeria, Lavina Mall, Kyiv<\/span><\/a><\/p>\n<h4><b>Benefit #3<\/b><span style=\"font-weight: 400;\">: Build a loyal, personalized customer base<\/span><\/h4>\n<p><span style=\"font-weight: 400;\">Globally known brands and restaurant chains treat customer loyalty with great care. By implementing Digital Signage solutions in your venue or network, you gain a tool to influence customers toward the most profitable offers\u2014boosting profitability while reducing costs for updating prices and assortments.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Undoubtedly, the product is the most important thing in a restaurant. The venue\u2019s interior and exterior also matter. But even more important is customers\u2019 comfort and satisfaction with service. So pay attention to all innovations whose functionality is important for business growth.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">To get professional advice on implementing and adapting digital solutions for your business, you can submit an application on our website or call the numbers listed.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">We look forward to working with you!<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>You\u2019ve probably heard the saying: \u201cThe more you invest in your development, the more opportunities you get.\u201d If you look closely, many companies operate on this principle. First we analyze, invest and implement\u2014and then we receive feedback. In the HoReCa segment it is necessary to constantly introduce effective ways to engage guests. One such way [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":3068,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[],"class_list":["post-4709","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-bez-kategori"],"_links":{"self":[{"href":"https:\/\/idmc.com.ua\/en\/wp-json\/wp\/v2\/posts\/4709","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/idmc.com.ua\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/idmc.com.ua\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/idmc.com.ua\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/idmc.com.ua\/en\/wp-json\/wp\/v2\/comments?post=4709"}],"version-history":[{"count":1,"href":"https:\/\/idmc.com.ua\/en\/wp-json\/wp\/v2\/posts\/4709\/revisions"}],"predecessor-version":[{"id":5642,"href":"https:\/\/idmc.com.ua\/en\/wp-json\/wp\/v2\/posts\/4709\/revisions\/5642"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/idmc.com.ua\/en\/wp-json\/wp\/v2\/media\/3068"}],"wp:attachment":[{"href":"https:\/\/idmc.com.ua\/en\/wp-json\/wp\/v2\/media?parent=4709"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/idmc.com.ua\/en\/wp-json\/wp\/v2\/categories?post=4709"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/idmc.com.ua\/en\/wp-json\/wp\/v2\/tags?post=4709"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}