{"id":4718,"date":"2022-09-05T07:42:37","date_gmt":"2022-09-05T07:42:37","guid":{"rendered":"https:\/\/idmc.com.ua\/?p=4718"},"modified":"2025-12-02T18:57:07","modified_gmt":"2025-12-02T18:57:07","slug":"ocherednoj-proekt-vnedreniya-czifrovogo-digitalmenu-vysokogo-razresheniya-4k-dlya-billis-v-odesse","status":"publish","type":"post","link":"https:\/\/idmc.com.ua\/en\/ocherednoj-proekt-vnedreniya-czifrovogo-digitalmenu-vysokogo-razresheniya-4k-dlya-billis-v-odesse\/","title":{"rendered":"Another project deploying a high\u2011resolution 4K Digital Menu for BILLI\u2019S in Odesa"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">Business in Ukraine is gradually resuming activity. A new client from sunny Odesa approached us with a request to implement a digital menu board to improve how the venue presents its assortment in 4K resolution \u2014 this project was for <\/span><b>BILLI&#8217;S.<\/b><b><br \/>\n<\/b><b><br \/>\n<\/b><b><br \/>\n<\/b><a href=\"https:\/\/idmc.com.ua\/novyj-rekord-za-tri-dnya-vnedrit-czifrovoe-menyu-bez-problem\"><b>In a previous article we described a similar digital\u2011menu implementation on Arkadia beach in Odesa at the CHiCKiN fast\u2011food venue<\/b><\/a><\/p>\n<p><span style=\"font-weight: 400;\">The starting point of our collaboration was an introduction and agreement on key objectives, special requirements and technical details. It was not only about deploying digital signage (software and hardware), but also about moving to high\u2011quality content and 4K\u2011resolution displays.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">We provided recommendations on content creation, which plays a central role in the effectiveness and monetization of digital menus in HoReCa. Images should be as &#8220;tasty&#8221; as possible \u2014 bright, dynamic and provoking impulse purchases. The DSGO.pro software from <\/span><a href=\"https:\/\/dsgo.pro\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">DSGO.pro<\/span><\/a><span style=\"font-weight: 400;\"> by <\/span><a href=\"https:\/\/idmc.com.ua\"><span style=\"font-weight: 400;\">Innovative DMC<\/span><\/a><span style=\"font-weight: 400;\"> \u2014 a company with over ten years\u2019 experience implementing Digital Signage projects across Ukraine, the CIS, EU countries and the UK \u2014 is particularly well suited for this task.<\/span><\/p>\n<p><iframe loading=\"lazy\" title=\"#InnovativeDMC #DSGO #BILLIS #4K #digitalmenuboard\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/DqB5s2o5hVc?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/p>\n<p><span style=\"font-weight: 400;\">Alongside the main technical tasks, we agreed on and approved the standard of vertically orienting the digital menu screens. We believe vertical placement is the most effective and attractive format not only in HoReCa but also in retail. We previously used and successfully implemented this concept and screen standard in the Lviv Croissants chain:<\/span><a href=\"https:\/\/idmc.com.ua\/innovative-dmc-i-lviv-croissants-tandem-innovatsij-i-luchshej-franshizy-na-vystavke-franchajzinga-2019\"> <span style=\"font-weight: 400;\">Innovative DMC and Lviv Croissants: a tandem of innovations and the best franchise at the 2019 Franchise Exhibition<\/span><\/a><\/p>\n<p><span style=\"font-weight: 400;\">BILLI\u2019S business model provides a flexible content\u2011play schedule tied to specific days of the week and times of day. Automatic switching on and off of the digital menu without staff involvement and the fast ability to launch promotions or special offers are standard DSGO.pro Digital Signage capabilities developed over more than ten years.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">After deployment, comprehensive training and the client taking control of the system, the client was very satisfied with the functionality and flexibility of Innovative DMC\u2019s digital menu, and the ability to run non\u2011standard content schedules using 4K LCD displays in the venue.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">A clear trend in Ukraine\u2019s Digital Signage market is the shift toward next\u2011generation digital menus and 4K screens designed to attract even more customer attention with hyper\u2011realistic content that maximizes the sense of presence in the venue. That means your target audience\u2019s attention will be focused on your product, service or offer.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignleft wp-image-4679 size-large\" src=\"http:\/\/idmc.com.ua\/wp-content\/uploads\/2022\/09\/photo_2022-09-05-10.36.21-1024x576.jpeg\" alt=\"\" width=\"640\" height=\"360\" \/><\/p>\n<h3><b>Digitalizing your business with Digital Signage software and hardware together with 4K monitors is the first step toward increasing profitability and reducing costs for restaurant owners.<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">It is worth noting that the Innovative DMC team always keeps a finger on the pulse of digital\u2011technology innovations and successfully implements various concepts and business models in Ukraine\u2019s restaurant formats.<\/span><\/p>\n<p><a href=\"https:\/\/www.youtube.com\/watch?v=KuzduJ4AGEA&amp;t=36s\" target=\"_blank\" rel=\"noopener\"><b>Our software offers highly flexible, multifunctional management and full automation of processes with remote control of content on all screens, which<\/b><\/a><a href=\"https:\/\/www.youtube.com\/watch?v=KuzduJ4AGEA&amp;t=36s\" target=\"_blank\" rel=\"noopener\"><b> is very relevant and in demand in today\u2019s turbulent times.<\/b><\/a><\/p>\n<p><span style=\"font-weight: 400;\"> <\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Business in Ukraine is gradually resuming activity. A new client from sunny Odesa approached us with a request to implement a digital menu board to improve how the venue presents its assortment in 4K resolution \u2014 this project was for BILLI&#8217;S. In a previous article we described a similar digital\u2011menu implementation on Arkadia beach in [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":3097,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[],"class_list":["post-4718","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-bez-kategori"],"_links":{"self":[{"href":"https:\/\/idmc.com.ua\/en\/wp-json\/wp\/v2\/posts\/4718","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/idmc.com.ua\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/idmc.com.ua\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/idmc.com.ua\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/idmc.com.ua\/en\/wp-json\/wp\/v2\/comments?post=4718"}],"version-history":[{"count":1,"href":"https:\/\/idmc.com.ua\/en\/wp-json\/wp\/v2\/posts\/4718\/revisions"}],"predecessor-version":[{"id":5596,"href":"https:\/\/idmc.com.ua\/en\/wp-json\/wp\/v2\/posts\/4718\/revisions\/5596"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/idmc.com.ua\/en\/wp-json\/wp\/v2\/media\/3097"}],"wp:attachment":[{"href":"https:\/\/idmc.com.ua\/en\/wp-json\/wp\/v2\/media?parent=4718"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/idmc.com.ua\/en\/wp-json\/wp\/v2\/categories?post=4718"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/idmc.com.ua\/en\/wp-json\/wp\/v2\/tags?post=4718"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}